Beauty is for everyone, full stop. So how can beauty professionals create a workplace that includes everyone, from employees to clients? June is an excellent time for beauty pros to assess their efforts, applaud progress, and address areas that need improvement.
You obviously want your brand experience to be positive. But getting to that point doesn't just happen. Like everything else, you need to be strategic when developing your brand, which brings us to this article that will cover smart salon branding ideas, including advice from real salon owners.
Coming up with fun events at your salon can be an excellent way to welcome back clients and invite new folks into your salon to learn what you're all about. This guide shares salon event ideas that'll create the buzz you've been looking for.
To run a successful salon, you need an effective strategy. But how can you tell if yours is actually working—or if it's time to pivot? This article addresses this important question by providing five signs it's time to reassess your salon business strategy.
Your beauty salon's website is a virtual extension of your brick-and-mortar storefront—one that works for you 24/7. Build it right, and it will attract new clients and give current clients a reason to return. In this article, we're sharing effective beauty salon website ideas that will do all of that—and more.
Let's face it: Even people who LOVE their jobs need a little motivational boost every now and then. (Especially during chaotic times, like a pandemic.) In this article, you'll find do's and don'ts to follow when creating salon staff incentives for boosting motivation. Plus, we'll highlight some winning ideas from salon pros.
It is very important to take the time to reflect on why you want to own a beauty business. If you can confidently answer the questions provided in this guide, we'll show you how to get your business off the ground.
Yes, owning your own business can be a very lucrative venture, but the amount of money you will need to invest depends on how grand you want to go. Before you secure funding you will need to create a business plan and budget. This guide covers everything you need to know!
There are many career paths to choose from as a beauty and wellness professional and working in management is one of them. The transition from artist to manager is not as difficult as some may think—find out why in this article!