How to Increase Prices

The Salon Business | Course Series with Steve Gomez | Part Four

Are you afraid of raising your prices? Don't worry, this online class covers: What might stop you from raising prices? When should you raise prices? How should you communicate a pricing change to your clients? How and why you should raise your prices consistently as a beauty professional? Enroll today and watch your revenue soar!

Price: $34.95
Duration: 1 hour (instant certificate of completion)
Length of Access: 60 days

If you're interested in becoming Milady RISE Certified in Finance Fundamentals, purchase this course as a bundle with the other 3 courses in this series. You'll get your certification once you pass the exam!
  • Thrive in Your Career

    This course's interactive activities, engaging videos, and fun quizzes will take your knowledge to the next level.

  • Learn At Your Own Pace

    You'll have access to this class for 60 days. Stop and start as your schedule allows. Don't worry—your progress will be saved.

  • Embrace Real Results

    You'll be able to apply what you learn right away in your day-to-day world. Get ready to experience real results.

What to Expect

This course will take you through the following:

Why Raise Prices? If your prices stay the same, so does your perceived value. We'll cover why it's important to raise your prices periodically.

What is Stopping You From Raising Prices? It's important to understand why you may fear raising your prices—then you can learn how to overcome it.

When is the Best Time to Raise Prices? Some times are better than others when it comes to adjusting prices—where have others seen the most success?

How Should You Communicate Price Changes? It's important to handle this price change adequately with your clients. How do you tell them about your price change?

About the Presenter

Steve Gomez

Steve’s experience as a business coach and trainer spans over 25 years. He has coached over 450 salons to accelerate growth & profits! He has delivered over 850 trainings and seminars to over 400,000 people in the United States and internationally in countries like Ireland, Russia, Canada, Italy, Mexico, Colombia and Puerto Rico. He has written two eBooks, Financial Fitness: Systems to Increase Profitability in Your Salon or Spa and Interdependent Leadership: Creating a Salon Culture of Inclusive Growth.

For more information about Steve beyond this course, please visit his website. You can also read his bi-monthly blog or contact him directly at [email protected]. Be sure to follow @SalonCoachSJG on Instagram and Twitter.
Steve Gomez

Overcome your fear of raising prices and watch your revenue (and perceived value) soar!


  • How can I get Milady RISE Certified in Finance Fundamentals?

    The Milady RISE Certification consists of 4 courses:
    Part 1: Profit & Loss 101
    Part 2: Understanding Your Cash Flow
    Part 3: Three Ways to Increase Top Line Sales
    Part 4: How to Increase Prices

    You can purchase these courses as a bundle, or you can purchase the courses individually, Once all four courses are complete, you will receive your Milady RISE Certification in Finance Fundamentals.

  • Why should I attend this course?

    Raising prices is one of the biggest issues beauty and wellness professionals cite as a top stressor. Yet, without pricing changes, it is difficult to sustain success and grow as a professional. As your skills grow, so should your pricing. We'll cover why pricing changes are important, when to implement them, and how to communicate the changes to your clients.

  • How is this course structured?

    This course will begin with an introduction of what to expect. Then you will have the chance to download resources that you may want to reference during the course. Once that is complete you can view the course. After the course there will be a short quiz, and then you can download your certificate of completion.

  • Will I get a certificate of completion?

    Yes. Immediately following the course you’ll be able to download your certificate of completion.

  • Is Milady offering other courses with Steve Gomez?

    Yes! This is only Part 1 of our 4-part series.

    You can purchase all four courses as a bundle, or purchase each course individually.

    The other three parts are:
    Part 1: Profit & Loss 101
    Part 2: Understanding Your Cash Flow
    Part 3: Three Ways to Increase Top Line Sales
    We hope you enroll and benefit from all four courses!